The new Bluffer’s Guide to Beer is out now
The days of mixing up your gruit with your grist, your yeast and your wort and your firkin with your butt are over, and you can now bask in admiration from those in the pub when you discuss beer eloquently and knowledgeably. You will have the confidence to extend on the provenance of whatever you have in your glass and be able to hold your own against beer aficianodos.
The guide coaches readers on how to become all-round beer bluffers. There are chapters covering the historic process of brewing, the heady highs and frothy lows of the drink, and the jargon you’ll need to outtalk (and outdrink) a pro.
A 5-million-copy bestselling series, The Bluffer’s Guides®have been helping people out of sticky situations for over four decades. Now relaunched, they’re back – and not just in paperback. E-books are available from all major online bookstores. Bluffer’s mission is to eradicate social embarrassment from this world, and (with the help of their witty experts) they’re well on their way to doing just that.
The Sunday Telegraph described the original series as containing ‘an amazing amount of solid fact disguised as frivolous observation’ and Daily Mail hailed the guides as providing a ‘means to apparent instant erudition without actually having to know or study anything.’
Jonathan Goodall landed his first writing job editing ‘The Potato Page’ at The Fresh Produce Journal. He learnt quickly how to identify a ‘hot-potato’ story, a skill he successfully transferred to Wine & Spirit International thenDecanter wine magazine, which he joined as editor. Never afraid of hands-on research, he has since written about all facets of booze for, among others, The Daily Telegraph, The Times, The Spectator and Saga Magazine.
He has also written books about beer (The Boys’ Beer Book), cocktails (including The American Bar & Cocktail Book) and wine (The Bluffer’s Guide to Wine). Jonathan is now resting his liver in Bournemouth with his partner, Gabrielle, and son James. He is still known to enjoy the occasional ale, strictly for the purposes of research, and only in moderation.

