Devon based Portlebay Popcorn’s Social Media Campaign
Conscious of how dreary January and February can be, Devon based Portlebay Popcorn is running a campaign on social media to make people smile throughout these winter months.
Twitter, Instagram and Facebook users who participate in #CheerUpMonday with Portlebay will have the chance to win boxes of popcorn to help make the days seem brighter. Via social media, people will be asked to share a photo or short video clip of a grumpy workmate or friend who they feel needs a bit of cheering up. The grumpiest, most entertaining shot or clip will win the prize.
Commenting on this new social media campaign, Jonty White, managing director of Portlebay Popcorn says: “Happiness is of fundamental importance to the Portlebay team. We want to encourage a little lighthearted fun at this otherwise slightly depressing time of year.” Jonty continues: “Social media is a fantastic tool to spread photos and comments to make people smile and feel better about themselves. We’ll keep posting throughout these months and ensure in particular that there’s plenty to make people laugh put up on ‘Blue Monday’ on January 18th.”
Hand popped and manufactured at The Poppery in Devon, key national listings of Portlebay Popcorn include Tesco, Boots, WHSmith, Budgens and Soho Coffee. There is also a strong presence in the nations’ independent delis and farm shops.
Inspired by his passion for sailing on the Salcombe estuary, combined with a love for healthier snacks made with the best ingredients, Jonty founded this premium snack brand in 2012. A market leader in the snack industry with its distinctive nautical-style branding, Portlebay Popcorn has seen more than a 230 per cent sales growth in the last twelve months alone. Keen to share their success, Portlebay Popcorn donate 25 per cent of all online sales to their nominated charity CHICKS.
Portlebay has a whole range of delicious popcorn flavours, from their most popular Crispy Bacon & Maple Syrup to the age old classic Sweet & Salty Kracklecorn and the new Cappuccino flavour, all packaged with a scoop full of that outdoor, sunny, happy and carefree feeling. Portlebay believe popcorn is one of those simple things in life that just seems to make you smile.
For further information on Portlebay Popcorn visit www.portlebaypopcorn.co.uk
